Tools & Services to Monitor Your Personal Data Online

Protect personal data online with top tools that monitor and eliminate information like your address, email, and phone number.

Your name, address, email, phone number—and sometimes even your family connections—can be floating around online without your consent. And once it’s out there, it can fuel everything from spam and scam calls to identity theft.

That’s where personal data monitoring and removal tools come in.

These tools can automate the scrubbing of your personal info online or just do a quick scan of what info on you comes up. Some specialize in comprehensive removal services with ongoing monitoring; others focus on affordability, transparency, or bundling privacy with broader digital security features like VPNs and antivirus protection.

In this post, we break down the best tools available today for protecting your personal information online—including Malwarebytes Personal Data Remover, Privacy Bee, Kanary Copilot, Incogni, Optery, Mozilla Monitor, Aura, DeleteMe, and WhatIsMyIPAddress.com.

Malwarebytes Personal Data Remover

The Malwarebytes Personal Data Remover automates the detection and removal of personal data from over 175 broker sites. It offers continuous, ongoing monitoring and deletion.

What makes it special: The tool integrates with Malwarebytes’ security ecosystem, which includes a VPN and identity theft protection.

Who it’s for: The Personal Data Remover is ideal for you if you already use Malwarebytes products and you want regular scans with alerts for new exposures on a consistent basis.

Notable features:

Continuous monitoring
Integrated security suite

Pros:

Identity theft protection available
Default opt-out of data collection

Cons:

Data Remover not included in the Malwarebytes app, must be managed from your account page

Privacy Bee

Privacy Bee offers the most comprehensive data monitoring and removal service available today—nearly 900 people search and data broker sites. It also has a data breach feature, letting you know if your personal info has been exposed.

What makes it special: You can indicate whether you trust or don’t trust over 160,000 companies using Privacy Bee and request the removal of non-trusted companies. It also has a Do Not Track browser extension.

Who it’s for: Anyone who wants a comprehensive, all-in-one privacy solution that goes beyond simple data monitoring should look into Privacy Bee.

Notable features:

Browser extension
Managing trust relationships with companies
Reports data breaches

Pros:

Can opt out of junk mail
Free risk assessment analysis

Cons:

You have to give Privacy Bee full access to your email if you want to use the email search function

Kanary Copilot

Kanary is an automated data removal mobile app that covers over 300 sites. It has clear explanations of how it handles removals and removal timelines. It has paid tiers, of course, but it also offers a free service because the company believes in privacy and security and doesn’t want cost to be a barrier.

What makes it special: Kanary actually lists all of the sites it checks so you can know which ones it works with before you sign up. The free service also focuses on stalking and doxxing.

Who it’s for: The free mobile app is geared toward young people who are just establishing their online footprint, who might have reason to worry about doxxing.

Notable features:

Transparent data policy
Free (but limited) version available
Mobile-focused

Pros:

Multi-factor authentication
One-click automated removal and custom requests

Cons:

Interface can be difficult to use

Incogni

Incogni finds and opt outs of more than 180 sites. It can automatically send personalized opt-out requests to people search sites and requests removal from data broker sites, whether it’s confirmed your data is present or not. It also enforces requests using applicable privacy laws.

What makes it special: You can bundle Incogni with the powerful VPN Surfshark to get a whole range of online safety features, such as antivirus, ad blocker, and identity protection.

Who it’s for: Try Incogni if you want a simple, affordable solution for data monitoring and removal. It’s one of the least expensive options on this list.

Notable features:

Available in the European Union (not many other data monitoring tools are)
Addresses shadow profiles on your behalf
Re-sends requests that data brokers initially ignore

Pros:

Fast results
Affordable

Cons:

Reports can be less thorough
Covers fewer sites than alternatives (about 180)

Sign up for Incogni using our affiliate link—no extra cost to you but if you do purchase a subscription, we get a small percentage of the sale.

Optery

Optery scans over 300 data broker sites and automates the removal of your personal information. If you opt for the free tier, the tool gives you thorough DIY data removal steps, complete with links to the personal data it finds on you.

What makes it special: Unlike other privacy monitoring services, Optery has a free-forever tier that scans the information for you, but you have to remove it yourself. If you go for a paid plan, Optery can help you with removing results about you from Google as well.

Who it’s for: If you’re looking for some control over the data removal process and don’t want to fork over a bunch of cash to have a service do it all for you, Optery is good for you.

Notable features:

Detailed screenshots to prove data removal
The highest tier allows for custom removal requests
Family plan available

Pros:

Scans hundreds of brokers
Provides direct links to found personal data

Cons:

Never-found data can resemble removed data in Optery

Mozilla Monitor

Mozilla has a longstanding commitment to privacy and takes this approach with all of its software and services, including this data monitoring tool. The brand reputation alone is enough to consider using Monitor.

What makes it special: It integrates well with Mozilla’s other software, especially its browser Firefox. It also has a reasonable monthly price tag.

Who it’s for: If you already have Firefox or other Mozilla products, Monitor will make a good addition to your personal data tech stack.

Notable features:

Free scan available
Free breach alert service
Automatic or manual data removal

Pros:

Comes with Mozilla brand name and privacy-first reputation
Multi-factor authentication

Cons:

No instructions for DIY removal
Can’t modify your personal data after your register

Aura

Aura doesn’t specialize in data removal, but offers a whole suite of privacy software, including a VPN, antivirus, password manager, and more.

What makes it special: As a comprehensive solution, Aura can offer features that other data removal competitors can’t, such as monitoring the dark web, malware detection, and even million-dollar remediation for identity theft.

Who it’s for: Aura is one of the best options for families—the family tier is pricey, but it covers up to five individuals and a whopping 50 devices.

Notable features:

Credit score tracking and advice
Alerts you to suspicious bank transactions
Password manager

Pros:

All-in-one privacy and security solution
Good family plan

Cons:

Parental control is only available on mobile app
Limited VPN features

DeleteMe

DeleteMe was one of the first data removal services to establish itself in the market and has therefore learned how to best go after the biggest data brokers out there.

What makes it special: The service introduced a masking feature, which lets you input randomly generated phone numbers or email addresses on websites that ask for them. It essentially sets up and manages a dummy email account for you.

Who it’s for: If the biggest and most well-known data brokers have your info, DeleteMe is a solid choice. It works more slowly than competitors, but also more methodically, with real humans helping compile your quarterly reports rather than just having AI do it.

Notable features:

Temporary email address service
Reports are created manually, by humans

Pros:

Includes instructions for DIY removals
Custom removal requests
Free version available

Cons:

Removal from fewer sites compared to competitors
Manual reports only come out quarterly

WhatIsMyIPAddress.com

Our Personal Data Scan tool lets you check major data brokers to see what information about you is publicly available online. It’s completely free to use and only takes a few minutes.

What makes it special: The tool is for scanning only; it doesn’t offer removal for you, but you can explore the many resources on WhatIsMyIPAddress.com to learn how to request removal of your personal data.

Who it’s for: This tool works for anyone, but currently it’s designed for individuals in the United States only.

Notable features:

It’s 100% free, for every search you do
It doesn’t keep any of your personal info

Pros:

Checks more than 80 data brokers and people search sites
Run a scan in only a few minutes

Cons:

Scanning only, no removal service
U.S. only

Keep Your Personal Info… Well, Personal

Your personal information is valuable, and it’s time to start treating it that way. Identity theft, digital stalking, unwanted marketing, or just the creepy feeling of being too easy to find online are all major concerns today. Data monitoring and removal tools can help.

The key is to pick the tool that fits your lifestyle, privacy goals, and comfort level with digital security. Even one scan can open your eyes to how much of your data is publicly accessible. Online privacy isn’t a one-time fix; it’s an ongoing practice. And with the right tool in your corner, it doesn’t have to be overwhelming.

Ready to make your data harder to find? Start with a scan, explore your options, and take the first step toward better digital peace of mind.